k-lounge

General information

Incorporated in 1989, and headquarted in Mumbai, Kewal Kiran Clothing Limited today is one amongst the biggest fashion houses in India. With international presence and consumers in Asia, Middle East and CIS, the company designs, manufactures and markets branded jeans and a wide range of apparel products for men and women. Today, KKCL have over 308 stores in 183 cities.

Engineering garments which fits all body types and styles has always been our forte. Killer started its journey by representing hopes, ambition and attitudes of the fashion conscious youth. In 2002, generation gaps were lowered and so were the waistlines so Killer introduced revealing low rise jeans followed by Shreds' jeans which were introduced in 2004 for the first time ever in India. Bleached, brushed, ripped, torn and even ridden with bullets, denims were tortured beyond imagination to give a whole new character to it.

When global warming is becoming a worldwide phenomenon, we've always gone the green way of saying let's conserve what we're left with. Killer introduced greener technologies which conserved water and also saved resources like time and energy. The result was Killer's Water Saver Jeans that saves about 80 liters of water during the manufacturing of a pair of jeans. Clearly constant innovations make us the no.1 brand in India.